The moment you open the box, music and dancing begins.
By combining 3D animation packed with such gimmicks with live-action footage, we have created a visual experience that recreates the excitement of opening Christmas presents.
The music and images come together to create a sense of excitement unique to the Christmas season through both sight and sound.
This is not just a promotion, but a digital strategy designed to evoke the excitement of choosing a gift through video, naturally linking it to purchasing behavior in line with the excitement of the Christmas shopping season.